Territories

Pieve di Campoli and Gueratella: a collaboration that resets distances to zero

Territories

Pieve di Campoli and Gueratella: a collaboration that resets distances to zero

In September, Prosecco Doc Rosè signed Gueratella, a Treviso-based winery born from the encounter between the Istituto Diocesano per il Sostentamento del Clero di Firenze and the Istituto Diocesano per il Sostentamento del Clero di Vittorio Veneto, took shape. A story of passion and people who are not afraid to confront each other, seeking original solutions.

A common purpose and sensibility that have the power to reset distances and interweave millenary wine traditions, creating an ideal link between two territories that have always had a vocation for the production of great wines, such as Tuscany and Veneto. This is what has happened thanks to Pieve di Campoli (FI) and Cenetae (TV) , two agricultural realities that aiming at similar horizons (both are part of the Diocesan Institutes for the Support of the Clergy of Florence and Vittorio Veneto, respectively) have decided to travel a piece of road together. The result is a Prosecco Doc Rosè released this September with 6,000 bottles destined for sale.

A commercially meager first milestone, but one that is a reflection of an unexpected synergy that began in 2017 between the Diocesan Institute for the Support of the Clergy of Florence and that of Vittorio Veneto, two worlds that are geographically distant but similar in history and intent. Telling us about the dynamics of the collaboration are its protagonists. "The relationship of acquaintance was born," explains Raffaello Tolot, director of the Vittorio Veneto Institute, "because unlike many other Institutes in Italy we were the first to have a directly managed farm. So when we learned that the Diocesan Institute in Florence was also carrying out a similar activity, not limiting itself to the contribution of grapes but to the production of wine, we contacted them. Thus a relationship or dialogue between similar realities was born."

The challenges of agriculture, with its inevitable difficulties, soon became fertile ground for the first projects

The challenges of agriculture, with its inevitable difficulties and limitations, soon became fertile ground for the first projects. "We had replanting rights that were expiring," explains Enrico Viviano, director of the Florence Institute, "but here in Tuscany we did not have enough land to exploit them. So the idea of a first collaboration was born." The Vittorio Veneto Institute made available, for replanting rights to the Florence Institute, a piece of property in Motta di Livenza where eight hectares of glera grapes useful for the production of Prosecco D.O.C. and 7000 meters of Chardonnay were planted. With an eye to the future, production quality and technology, the vineyard was built with free cordon training to allow maximum mechanization and consequent reduction of costs, and was equipped with an underground drip-wing irrigation system whose management is done remotely assisted by data from weather stations and humidity probes so as to ensure targeted irrigation and reduced water use. "Then in 2021," Tolot resumes, "we decided to establish Gueratella, a 50-50 company managed by the two institutes . In the first two years we limited ourselves to grape conferring, but this year we decided to take it a step further by launching the first Prosecco D.O.C. . This is an achievement we are proud of because it represents a concrete result that aims not only to maximize productivity and generate profits, but also to enhance a common heritage of sensibility and knowledge that will surely lead to new projects in the future."

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